Moving on to Solution Sales

A solutions-focused sales team has to focus more on the customer’s requirements than pushing the vendors’ products. The team needs to have an in-depth knowledge of the customer’s business and processes to help them adopt technology or solutions that will drive results. It is pertinent to understand that no sales person will ever have the knowledge and capability to come up with a solution that would meet all the technological challenges in a customer account. Solution selling is about understanding and comprehending enough options, configurations and applications available to be able to have the situational fluency to give the confidence to the customer that your solution may work to suit his purpose with less risk of failure.
I am looking at a scenario, where, in the near future, the customer will start moving away from a vendor/product-based sales cycle to look at creating and buying platform services where one vendor’s product can effectively integrate with another vendor’s offering in creating a solution for the end customer. Products that can effectively create solutions with other products will see a lot of buyers.
The smarter the product portfolios available in the technology channel become, the smarter the sales person needs to be to sell them. What’s more, the smarter the sales person comes through, the smarter the buyer becomes. Moving to solution sales is in essence moving to a tactical marketing and sales process. To be adept at solution sales, the technology channel needs to ensure such a process will differentiate them from their competition.

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Do we still need Women’s day to feel empowered?

On a day where everyone is bombarding the internet with Happy Women’s Day messages, did anyone take time to question what’s so happy about this day? 

Women are still getting paid 15% to 40% less than men doing the same job. They are still disrespected. They are still called self-centered, egoistical or worse if they push back and they are still treated as objects of desire rather than human beings with aspirations.

Why does the world still need a “Special day” to remember that women exist. We place ourselves mired in old messages and stereotypes and demand equal rights. Demanding hasn't worked for the last thousands of years of civilization of mankind. It is time to act as equals.

Start with denouncing special favors. Including special days. Why do we need a special day to feel equal? How about BEHAVING as equals?

Establishment of equality in behavior would mean redefining all relationships that a woman may have. Whether it is with a family member, her children or with colleagues at work. Is there a reason why women may feel hesitant to demand appropriate respect, money, attention or empowerment?

Of course, it stems from our self-constructed hypothesis. A nice girl is someone who doesn't raise her voice, takes what she is given, learns to take care of the family without asking too many questions, obeys her caretaker of the moment; be it a father, brother, husband or child. A not so nice girl is someone who steps out of the pre-designed ecosystem that has perpetuated the servile status of women and asserts herself to be heard and respected.

Equality is not a privilege. It is the norm. The day we stop marketing ourselves as poor victims that need a day in the calendar to feel good, we will emerge stronger. 

We don’t lack drive, ambition or capability. We lack conviction. As women, we are compelling people. All we need to change is the way we see our own role. Assert yourselves. Take risks. Prepare to negotiate, advocate, stick to your identity and focus on making things happen.

Don’t let your social media life bite you back

So you think its cool to lose your cool on social networks. You think its okay to swear and misbehave. You think you are cool if you can use obscenities. Think about the times you said things you shouldn't have. Would you have said those things to a person in their face? Probably not! Social media interactions have created millions of internet warriors who think that there is anonymity behind the keyboard.

Unfortunately its not quite so. You have a digital footprint and don’t let it bite you back later in life. Social media are platforms to use to communicate not threaten, abuse and defame.

What kind of repercussions can your social media life have?

MR was not happy at work. He started to chat about it and post negative, abusive and untrue/ unproven comments about his boss on social networks. He lost his job.

AA posted pictures of his 17th birthday party. His friend JK posted more pictures of AA in various goofy poses. They all think it’s a big joke and obviously fun. Six years later AA was looking for a job and a screening of his social profile made most employers reject him as they felt that he would not be a responsible employee.

Every time you post a picture, comment, information on your social platforms, you are leading millions of profiling agencies profile your likes, dislikes, characterization and store that information. Data privacy laws allow you to determine what these sites can capture about you and what not; however I bet at 17 and 18 years of age; you have not made the attempt on securing your privacy with the platforms.

Goofy pictures, fun posts, trolling, bad language texts may look cool to you right now but don’t let them come back to bite you back in a few years.

Can you get into trouble legally?

Yes, you can. If you are writing social media messages that may be contrived as threatening, abusive or defamatory, you  can fall into serious trouble with law.
If you bully someone online, that is also an offence.
If you are making sexual comments through your mobile or social media to a person or about a person under the age of 18; you run the risk of being a classified sex offender. 



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